Lambourn Digital, now approaching their third year in business, are leading the way when it comes to digital marketing for the electrical industry in Ireland.
Founded by Ian McLoughlin, ex Demesne Electrical, the company specialise in helping Irish SMEs build and manage their digital presence. The electrical industry is such a large industry in Ireland but Lambourn Digital noticed that many distributors, wholesalers, panel builders and contractors had a poor online presence.
Lambourn Digital offer a variety of website services to meet the needs of the various sectors of the industry:
Electrical importers and distributors – eCommerce websites integrated with your ERP system for live stocks and pricing.
Electrical wholesalers – various options in eCommerce websites, so you can get selling your products online to your account customers and to cash customers.
Electrical contractors – Get your website to the top of the search results page, when people in your area are looking for your services.
Panel builders – Improve your online presence by way of a new, modern website and working on a social media strategy with you, with regular content being posted to your LinkedIn company page.
Digital Marketing is the most cost effective medium of reaching your target market. Services they provide include:
Website development – building a new website or upgrading existing websites.
Content marketing – helping clients put a content marketing strategy in place, adding fresh, relevant content to their websites on a regular basis will help attract.
Digital advertising – depending on your company type and your target market, they use the likes of Google, Facebook and LinkedIn to run highly targeted campaigns to your target market. They ensure their clients get the most for their advertising budgets.
Email marketing – email is alive and well! Companies of all sizes should have a database of existing and prospective clients. More so now than ever before, email and digital communication to your clients is vital, to keep your company at the front of people’s minds.
HubSpot Partner Agency
Probably Lambourn Digital’s best achievement to date is becoming a HubSpot Partner Agency. There are only a handful of digital marketing agencies in Ireland who are certified HubSpot partners, so this is a big deal. Being a HubSpot Partner Agency allows them to deliver industry leading digital sales and marketing services to their clients.